My Indecision

A skill I've picked up over some time thinking about media and content strategies is that to look at someone I know even just something about and see what kind type of content will play best for them. Obviously that's a skill required of someone trying to be seen as an authority on social media [...]

Prospecting for Clients

Over the last year I've been actively looking for clients. First for my day job and now for my business. During this year I've learned a lot about how to go about this and I thought I would share some of my thoughts on the subject. I made a video talking on the subject and [...]

Current Read

I'm currently reading the book by Ryan Holiday; Trust Me, I'm Lying. it's really great at exposing how we get our information and how at this point in time we're more exposed than ever to influence from lack of sourcing and bias. In modern times this almost entirely stems from social media and blogs (In [...]

Quitting My Job

So Wednesday I officially told my boss that I wanted to leave my job to focus on starting my business. It's kind of stressful because in a way I feel like I have nothing to show for my time yet, but I know that when I leave my job and I can start making calls [...]

Using Opportunities

Currently I'm struggling with a decision with two options. Really the outcome will be similar but I'm having to decide about when to move forward. I still have my day job at the moment, but I feel I'm ready to move forward with my business. I could leave my job now and move forward with [...]

Building a Business

I've recently decided to start my own business. It's a bit of a risk but I suppose I'll never get anywhere without taking risks. Just don't take to many risks when it comes to your hair as I've just learned... Another time perhaps though. I'm beginning a social media management company. We're living in a [...]